Tangsel MSMEs, the Motor of the Local Economy
South Tangerang (Tangsel) has emerged as one of Indonesia’s most dynamic centers of economic growth. Behind the modern buildings of BSD City, the Bintaro business district, and the Alam Sutera lifestyle center, thousands of small and medium enterprises (MSMEs) serve as the backbone of the region’s economy.
Tangsel’s MSMEs come in various forms—from cafes in Serpong, workshops in Pamulang, online stores in Ciputat, to home-cooked culinary producers in Pondok Aren. They are a source of creativity, employment, and innovation. But behind that enthusiasm lies one major challenge that is often overlooked: business risk.
Many MSMEs don’t realize that one small disaster, such as a fire, theft, or accident, can wipe out years of hard work. The question is simple: “Is your business ready to face the risks of not having insurance coverage?”
Contact L&G Insurance Broker now at Phone number 08118507773 for a free consultation before the risks haunt your business.
Portrait of MSMEs in South Tangerang
According to data from the Cooperatives and SMEs Office, the number of MSMEs in South Tangerang continues to increase annually. From the culinary industry, logistics services, fashion, automotive, to digital creative industries, nearly all sectors are experiencing positive growth. This is in line with the rapid development of areas such as BSD City, Alam Sutera, Pamulang, and Bintaro, which have become magnets for investment and trade.
However, behind these encouraging figures, there’s a vulnerability that needs attention. Most MSMEs in South Tangerang still operate without insurance coverage. Many assume that insurance is only for large companies or that premiums are too expensive. In fact, the opposite is true: insurance is the most effective survival tool for MSMEs during a crisis.
MSMEs in South Tangerang now face intense competition, both from local players and from major brands expanding into the retail market. Business resilience is the key differentiator between those who survive and those who fail.
Types of Risks Lurking for MSMEs
Risks can arise at any time and from anywhere. Here are some real risks frequently faced by MSMEs in South Tangerang:
- Fire and Asset Damage
An electrical short circuit in a restaurant kitchen or workshop can result in significant losses. In such cases, without insurance, the entire loss must be borne by the contractor.
- Theft and Robbery
Small warehouses on the outskirts of Serpong or shops in Ciputat market are frequent targets for theft. Merchandise and equipment can disappear overnight.
- Worker and Customer Accidents
A customer slips in a cafe or a worker is injured in a small factory — these incidents can result in lawsuits and large compensation costs.
- Production Machine Damage
A broken or jammed machine can stop production for days, causing lost revenue and customers.
- Distribution and Logistics Disruptions
Shipping damaged goods due to accidents or floods often causes businesses to lose consumer trust.
- Cyber Risk
Digital MSMEs are also not immune to risks: hacking of online store accounts, loss of customer data, or transaction fraud.
These risks are often considered trivial—until they happen. Only then do many entrepreneurs realize that insurance protection is not an option, but a necessity.
Why do MSMEs need insurance?
Insurance isn’t just an additional expense. It’s a strategy for capital protection and business sustainability. Here are reasons why every MSME in South Tangerang should have insurance coverage:
- Maintain financial stability.
With insurance, losses due to disasters can be compensated, so that the business can continue to run.
- Increase business credibility.
Banks, investors, and business partners have more confidence in businesses that have risk protection.
- Open financing opportunities.
Several financial institutions and marketplaces now require proof of insurance as a condition of cooperation.
- Protecting the workforce.
Employees are valuable assets. With insurance, their well-being is more secure and loyalty is increased.
In today’s fast-paced and uncertain times, insurance is a safety net that protects the future of small businesses.
Types of Insurance Suitable for Tangsel MSMEs
Here are some of the most relevant types of protection for MSMEs in South Tangerang:
- Fire Insurance (FLEXA)
Protect buildings, equipment and stock from fire, lightning, explosions and falling aircraft.
- Property All Risks (PAR)
Broader protection, covering all risks of physical damage except those specifically excluded.
- Public Liability Insurance
Protecting businesses from lawsuits resulting from losses or injuries suffered by third parties.
- Workersmen Compensation Insurance (WCI)
Provides protection for employees in the event of a work accident or death while working.
- Motor Vehicle & Cargo Insurance
Essential for MSMEs that rely on shipping. Protecting vehicles and cargo from accidents, theft, or damage.
- Cyber Insurance
Relevant for MSMEs operating digitally. Covering losses due to cyberattacks or data breaches.
- Health & Employee Benefit Insurance
Group health insurance to maintain employee well-being and morale.
All of these products can be tailored to your business scale and financial capabilities. Through the right broker, MSMEs can obtain optimal protection with efficient premiums.
The Role of Insurance Brokers in Helping MSMEs
Many business owners feel confused when it comes to choosing insurance, interpreting policy terms, or filing claims. This is where the role of an insurance broker becomes crucial.
Brokers like L&G Insurance Broker act as independent advisors, not policy sellers. Our primary responsibility is to protect the interests of our clients, not the insurance companies.
The following are the important roles of brokers for MSMEs:
- Risk Analysis: helps identify the risks most relevant to the business.
- Policy Design: choose products and coverage according to your needs.
- Premium Negotiation: comparing different insurance companies to get the best rate.
- Claims Assistance: ensuring claims are paid fairly and quickly.
With broker support, MSMEs don’t need to worry about complicated legalese in policies. Everything is explained simply and transparently.
Advantages of L&G Insurance Broker for MSMEs in South Tangerang
As an insurance broker domiciled in South Tangerang, L&G has advantages that are hard to match:
- Close geographically and services.
The L&G team can easily conduct site surveys, attend meetings, or assist with the claims process directly in the field.
- More than 30 years of experience.
L&G has served thousands of customers from various sectors — from large corporations to MSMEs.
- Specialists in business insurance solutions.
We don’t just sell products, but provide comprehensive solutions for business protection.
- Personal service.
Each customer is handled individually, with full attention and open communication.
- Extensive connections with well-known insurance companies.
We collaborate with credible national and international insurance companies, so that customers get maximum protection.
“Close in location, close in service — L&G Insurance Broker, a friend of Tangsel MSMEs.”
Real Case Study: MSMEs Saved by Insurance
A small workshop in Pamulang once experienced a fire due to a short circuit. Losses were estimated at Rp 250 million. Fortunately, the workshop owner had previously purchased a Property All Risks (PAR) policy through L&G.
After the claims process was completed, the insurance company paid the full loss in less than a month. As a result, the business was able to quickly resume operations.
Conversely, in Ciputat, an electrical equipment dealer lost his entire stock in a nighttime fire. Without insurance, he had to close his business because he couldn’t afford to replace the goods.
These two stories show one thing: the difference is not in luck, but in the readiness to face risks.
Practical Ways for MSMEs to Start Insurance Protection
For MSMEs who are just starting out, here are some simple steps:
- Identify critical assets.
- Record all goods, equipment, buildings and vehicles owned.
- Understand the main risks.
- Is the business vulnerable to fire, flood, theft, or workplace accidents?
- Consult with a broker.
- The broker will help assess your needs and choose the right product.
- Starting from basic protection.
- There’s no need to buy every type of insurance right away — start with the most important ones.
- Review the policy annually.
- As your business grows, your insurance coverage also needs to be adjusted.
With a phased approach, MSMEs can receive comprehensive protection without burdening their business finances.
Tangsel MSMEs Ready to Upgrade with the Right Protection
MSMEs are the heart of South Tangerang’s economy. Amidst increasingly fierce competition and unpredictable risks, insurance is key to business resilience.
With the right protection, MSMEs can focus on innovation and growth without fear of losing everything due to a single incident.
As an insurance broker located in South Tangerang, L&G Insurance Broker is here to be a strategic partner for MSMEs. We understand the local characteristics, challenges, and realistic protection needs.
“Don’t wait for risk to come before you act. Protect your business today.”
Contact L&G Insurance Broker for a free consultation and find the best protection solution for your business — fast, convenient, and reliable.
DON’T WASTE YOUR TIME AND SECURE YOUR FINANCES AND BUSINESS WITH THE RIGHT INSURANCE.
HOTLINE L&G 24 JAM: 0811-8507-773 (PHONE – WHATSAPP – SMS)
Website: lngrisk.co.id
Email: halo@lngrisk.co.id
