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Insurance Opportunities from a Rp. 200 Trillion Policy to Commercial Banks

By Mhd. Taufik Arifin ANZIIF (Snr. Assoc) CIIB
Wednesday September 17th, 2025

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LigaAsuransi > Blog > Bisnis > Insurance Opportunities from a Rp. 200 Trillion Policy to Commercial Banks
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Insurance Opportunities from a Rp. 200 Trillion Policy to Commercial Banks

Mhd. Taufik Arifin ANZIIF (Snr. Assoc) CIIB
By Mhd. Taufik Arifin ANZIIF (Snr. Assoc) CIIB
Published Wednesday September 17th, 2025
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Table of Content
Macroeconomic ImplicationsOpportunities for the Insurance IndustrySimulation of Increase in Insurance Premium IncomeStrategies that Insurance Players Must AdoptChallenges to AnticipatePassion for the Insurance Industry

Liga Asuransi – At the beginning of 2025, the Indonesian economy entered a new phase filled with both uncertainty and hope. The public was shocked by the sudden news of the replacement of Sri Mulyani Indrawati—a figure who for years had been synonymous with fiscal stability—with Purbaya Yudhi Sadewa as Minister of Finance of the Republic of Indonesia. This dramatic change immediately attracted attention, raising both questions and high expectations regarding the direction of the new government’s fiscal policy.

It didn’t take long for Purbaya Yudhi Sadewa to respond with a breakthrough. He announced a bold decision: transferring Rp 200 trillion in government funds from Bank Indonesia to commercial banks. This move was not merely a fiscal technicality, but a strong signal that the government wanted to revitalize the real sector by increasing banking liquidity. With fresh funds flowing into the financial system, banks were expected to expand lending to infrastructure, manufacturing, trade, and even MSMEs.

The domino effect of this policy is predicted to be felt quickly: new projects will be launched, jobs will increase, consumption will rise, and the wheels of development will turn faster. But behind this dynamic, there is one sector that has the potential to be a major beneficiary—the insurance industry.

Every loan disbursed, every project financed, and even increasing public purchasing power require risk protection. This is where insurance comes in not only as a complement but also as a crucial pillar supporting national economic growth.

 

Rp. 200 Trillion Fund Transfer Policy

The Indonesian Minister of Finance’s move to transfer Rp 200 trillion in government funds from Bank Indonesia to commercial banks is a strategic move rich with significance. Previously, the majority of government funds were placed with Bank Indonesia to maintain monetary stability. However, this pattern left the funds relatively passive and had little direct impact on economic activity. By transferring large sums of funds to commercial banks, the government is encouraging this liquidity to flow quickly into the real sector through credit distribution, project financing, and working capital support for businesses.

The first impact of this policy is increased banking liquidity. With Rp 200 trillion in fresh funds, banks have more room to channel loans to various sectors, including MSMEs, which have long been the backbone of the national economy. This is expected to stimulate investment growth, accelerate infrastructure development, and strengthen the competitiveness of the national industry.

 

This measure is also inseparable from the government’s strategy to strengthen fiscal and monetary stability amidst uncertain global conditions. By channeling funds directly to commercial banks, the multiplier effect will be felt more quickly. Increased credit distribution will create a ripple effect: increased consumption, increased production, and ultimately, driven sustainable national economic growth.

For non-bank financial players, particularly the insurance industry, this policy represents new opportunities. The growth in credit and bank-financed projects will create a need for greater risk protection, ranging from credit, property, and construction insurance to health and life insurance.

 

Macroeconomic Implications

The policy of transferring Rp 200 trillion in funds from Bank Indonesia to commercial banks has significant implications for Indonesia’s macroeconomic situation. This substantial additional liquidity will strengthen banks’ capacity to channel credit to strategic sectors. The infrastructure, manufacturing, property, trade, and MSME sectors will be the primary beneficiaries, as financing becomes more accessible and interest rates potentially more competitive.

From a consumption perspective, increased credit distribution will boost people’s purchasing power, both through consumer credit and increased job opportunities from business expansion. The resulting multiplier effect will accelerate economic growth: investment drives production, production creates jobs, and higher household incomes, in turn, boost consumption.

Furthermore, this policy also supports fiscal and monetary stability. Rather than having funds passively deposited at Bank Indonesia, their use in commercial banks allows for more productive circulation of money within the community. This strengthens the domestic economic structure in the face of external pressures such as commodity price volatility or global financial turmoil.

Thus, this policy is not merely a fiscal measure, but a strategic instrument to ignite the national economic growth engine. In this context, the non-bank financial sector, particularly the insurance industry, will also feel the impact as more economic activities require risk protection.

 

Opportunities for the Insurance Industry

The most compelling impact of the policy of transferring Rp 200 trillion to commercial banks is the opening of significant opportunities for the insurance industry. Every increase in banking and real sector activity is always accompanied by a need for risk protection. This means that when banks begin to more aggressively disburse credit and support business expansion, the insurance industry will gain access to a new, broader market.

First, in the general insurance sector, opportunities will arise from financing infrastructure, construction, and property projects. Any credit disbursed to finance the construction of roads, buildings, factories, or residential homes requires insurance coverage, whether in the form of Construction All Risk (CAR), Erection All Risk (EAR), Property All Risk (PAR), or credit insurance. Similarly, financing motor vehicles automatically increases vehicle insurance premiums.

Second, in the life insurance sector, the increasing purchasing power of the middle class will be a key driver. With additional jobs and more stable incomes, the demand for life and health protection, as well as unit-linked investment products, will increase. Banks will also intensify their bancassurance offerings, offering life and health insurance products to their credit and savings customers.

Third, from the MSME perspective, increased banking liquidity will expand their access to financing. Every MSME loan has the potential to be accompanied by a product.microinsuranceor microcredit insurance. This not only expands insurance penetration but also strengthens the financial literacy of low-income communities.

This domino effect makes the insurance industry one of the biggest beneficiaries of this fiscal policy. For insurance companies, this is the time to innovate, expand their distribution networks, and forge closer collaborations with banks. With the right strategy, the Indonesian insurance industry has the potential to enjoy significant premium growth in the next few years.

 

Simulation of Increase in Insurance Premium Income

To see how much impact the policy of transferring Rp. 200 trillion to commercial banks would have on the insurance industry, let’s use a simple simulation with several assumptions:

  1. Additional liquidity of Rp. 200 trillion could boost bank credit growth by approximately 10% per year.
  2. Based on OJK data, the gross premiums of the Indonesian insurance industry in 2024 will be approximately:
  3. a) Life Insurance: Rp. 210 trillion
  4. b) General Insurance & Reinsurance: Rp. 120 trillion
  5. c) Total: Rp. 330 trillion
  6. The correlation ratio between credit growth and insurance premium growth is assumed to be 5–7% (conservative).

Life Insurance: Growth is driven by the rising middle class, bancassurance, and the need for life and health protection.

General Insurance: Increased along with financing for infrastructure, property, transportation, and MSME projects.

Total Industry Premiums: Over five years, the potential premium increase could reach an additional Rp. 167–197 trillion, equivalent to an average annual growth of 8–10% above the baseline.

This fiscal policy can be a catalyst for the insurance industry to achieve higher growth. If industry players can capitalize on opportunities through product innovation, distribution digitalization, and collaboration with banks, then the target of increasing insurance penetration in Indonesia to nearly 5% of GDP within five years is not impossible.

 

Strategies that Insurance Players Must Adopt

For the insurance industry to capitalize on the opportunities presented by this fiscal policy, an appropriate, measurable, and long-term strategy is required. There are several important steps that can be taken:

  1. Product Innovation

Insurance companies must be able to create products relevant to market needs. For example, microinsurance for MSMEs, credit insurance integrated with bank financing, and unit-linked products that combine protection and investment. The more diverse the product offering, the greater the opportunity for penetration.

  1. Collaboration with Banks

This policy opens the door wide for bancassurance synergies. Insurance companies can become strategic partners with banks in every loan disbursement. Cross-selling and bundling insurance products with banking services will accelerate premium growth while expanding the customer base.

  1. Improving Literacy and Education

Low insurance literacy remains a major challenge. Industry players need to strengthen educational programs, both in-person and digital. Campaigns emphasizing the benefits of risk protection must target all levels of society, especially the middle class and MSMEs.

  1. Digitalization and Insurtech

Leveraging digital technology is key. Insurtech platforms enable faster, more efficient, and more transparent product distribution. Digitization also simplifies the claims process, improves the customer experience, and expands reach to previously unreachable segments.

  1. Strengthening Governance and Risk Management

Industrial growth must be accompanied by strong risk management to prevent future problems. Implementing good corporate governance will strengthen public and regulatory trust.

With this combination of strategies, the insurance industry can position itself not only as a passenger of economic growth, but as a key driver supporting sustainable development.

 

Challenges to Anticipate

While growth opportunities are wide open, the insurance industry must also be aware of a number of challenges that could hinder the optimization of this Rp 200 trillion fund transfer policy.

  1. Moral Hazard and Credit Quality

With abundant liquidity, banks may be more aggressive in extending credit. The risk is that credit is disbursed without adequate analysis, increasing the potential for default. This can also lead to a surge in credit insurance claims.

  1. Low Insurance Literacy

Financial literacy, particularly in insurance, in Indonesia remains below 50%. Many individuals and businesses still don’t understand the importance of protection. If this literacy isn’t improved, insurance demand could lag far behind potential economic growth.

  1. Tight Competition between Insurance Companies

Promising premium growth will attract more players. Price competition without regard for service quality could lower industry standards and risk harming consumers.

  1. OJK Regulation and Supervision

Any industry growth must be within regulatory boundaries. Insurance companies must be prepared for strict oversight from the Financial Services Authority (OJK) regarding financial health, technical reserves, and consumer protection.

  1. Digital Infrastructure Readiness

While digitalization presents an opportunity, not all insurance companies are ready with the necessary technological infrastructure. The digital divide can leave some players behind and lose momentum.

To face these challenges, industry players need to strengthen their business foundations. With thorough preparation, Indonesian insurance can not only grow but also develop healthily and sustainably.

 

Passion for the Insurance Industry

This strategic fiscal policy represents a historic opportunity that the Indonesian insurance industry cannot afford to miss. With an additional Rp 200 trillion in liquidity flowing into commercial banks, the economy will turn faster. With every credit cycle, business expansion, and increase in public consumption, there’s always room for insurance to act as a risk protector.

Insurance industry players must view this policy not simply as economic news, but as a call to action to be more proactive. Insurance companies are required to boldly innovate, expand their reach, and build closer collaborations with banks and the real sector. This is the time for the industry to demonstrate that insurance is not merely a complement, but a strategic partner in national development.

Optimism is crucial. Indonesia, with a population of over 275 million people, supported by a rapidly growing middle class, has a vast market. As funds flow into the economy, the need for protection will increase. The industry’s job is to ensure that these needs are met with relevant products, fast service, and a convenient digital approach.

Let’s make this Rp 200 trillion policy momentum a turning point for the growth of the Indonesian insurance industry. With enthusiasm, innovation, and collaboration, the insurance industry can transform into a key pillar in supporting national economic resilience and realizing public welfare.

 

Conclusion

The Indonesian Minister of Finance’s policy of transferring Rp 200 trillion in government funds from Bank Indonesia to commercial banks is a strategic step that will strengthen banking liquidity and accelerate national economic growth. Funds that were previously passive can now be actively used to support real sector financing, create jobs, increase consumption, and strengthen industrial competitiveness.

For the insurance industry, this policy presents a golden opportunity. Every loan disbursed, every project built, and every increase in public consumption will create a need for risk protection. Simulations show that over the next five years, additional life and general insurance premiums could potentially increase by Rp 167–197 trillion, a figure that could push insurance penetration to nearly 5% of GDP.

However, this significant opportunity also comes with challenges: moral hazard, low literacy, intense competition, and regulatory and technological readiness. Therefore, the industry must act intelligently through product innovation, service digitalization, and close collaboration with banks and the real sector.

This is the time for the Indonesian insurance industry to truly demonstrate its role as a strategic partner in national development. With enthusiasm and preparedness, insurance will not only grow but also become a vital driver in realizing a stronger and more sustainable Indonesian economy.

TAGGED:Kebijakan keuangankebijakan pemerintah Indonesia

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ByMhd. Taufik Arifin ANZIIF (Snr. Assoc) CIIB
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Taufik Arifin has more than 30 years of experience in the insurance brokerage industry. He holds the Australian New Zealand Insurance and Financial Institution (ANZIIF snr.assoc) CIP and Certified Indonesian Insurance Broker (CIIB) certificates. Please follow the author's Instagram to get to know him better: @taufik.arifin.31
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